Sedberry Named Managing Director of Retail Lab

SueSedberrySusan Sedberry, senior director of business insights at Crossmark, is the new managing director for the retail operations lab at Walton College.

Sedberry also has held research and analytical positions with the Nielsen Co., Eli Lilly and Co. and Marsh Supermarkets, among others.

The retail operations lab is part of the Center for Retailing Excellence and the Supply Chain Management Research Center in the Sam M. Walton College of Business at the University of Arkansas.

“Susan has extensive research and analysis experience in the retail, consumer packaged goods and consumer behavior industries,” said Claudia Mobley, director of the Center for Retailing Excellence. “She is perfectly poised to develop and design our retail operations lab to further our forecasting, predictive modeling, research and academic learning programs. She is a wonderful addition to our team.”

Read the entire story at Arkansas Newswire.