University of Arkansas

Walton College

The Sam M. Walton College of Business

Walton Marketing Ph.D. Alumna: Jennifer Siemens

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October 14, 2020

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Where Are They Now?

Jennifer Siemens graduated from the Walton College marketing Ph.D. program in 2003. Upon graduation, Jennifer began as an assistant professor of marketing at the University of Dayton.

In 2011, Dr. Siemens accepted a job at Clemson University as an assistant professor of marketing. In 2019, she was promoted to Acting Department Chair in Marketing. Her current research focuses on consumer welfare, customer experience and public policy.


She has continued collaborating with faculty members at the University of Arkansas, including Jeff B. Murray, Steve Kopp, and Thomas Jensen.

Teaching Recognition:

College of Business Dean’s Award for Interdisciplinary Collaboration – Teaching for 2018-2019
College of Business Dean’s Award for Interdisciplinary Collaboration – Teaching for 2016-2017

Walton College

Walton College of Business

Since its founding at the University of Arkansas in 1926, the Sam M. Walton College of Business has grown to become the state's premier college of business – as well as a nationally competitive business school. Learn more...

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