Category Archives: Business

Salty Snacks – It’s All Academic

Hmmm. What to pick … pretzels, potato chips, corn chips, energy bars or popcorn?

For marketing seniors and juniors in the Marketing Category Management class at the Sam M. Walton College of Business, walking through the snack aisle in the grocery store is more than a shopping trip, it’s an academic study.

Bob Bachtel, an instructor for the Department of Marketing and a principal for IRI Worldwide in Bentonville, leads this class and challenges students to research the salty snack category, devise a plan to drive sales and then present their solutions to the class and industry experts. The competitive exercise was the culmination of the class, which focused on data analysis using shopper and sales trends, product placement, shelving/modular and product placement design software and presentation skills.

The class is designed to provide students a strong skill set to get a job in the growing field of category management.  Students can get certified in category management and Kantar Virtual Reality and learn to use shopper and sales data in category and business analysis. 

Throughout the spring 2019 semester, category management students benefitted from corporate mentors and speakers from Walmart, Sam’s Club, IRI Worldwide, Johnson & Johnson, Nestle, 8th& Walton, General Mills, PepsiCo, Harvest Group, Keurig/Dr. Pepper and Smuckers.

In addition, companies such as IRI Worldwide, the Category Management Association and Kantar Retail provided data sets and computer-aided design software to assist in researching shopper trends and placing products on shelves digitally.

Teamwork
For the final class project, the students formed six teams and began to research the overall category, find areas of growth in product development and target markets. From there, teams devised new or improved product lines, such as:

  • Dos Cara 2019
    Team One: Dos Caras 2019

    Team One – Dos Caras, Spice It Up, a new plain corn chip with flavor packets to add according to the spiciness level of the consumer’s choice. Target market: millennials and young adults.

  • Team Two – Simply, a new product line of organic corn chips with guacamole and Sriracha hot sauce flavors. Target market: millennials through flavor and older adults through pricing.
  • Team Three – New packaging and flavors for KIND bars, an existing product line. Target market: older millennials and baby boomers.
  • Team Four: Pop Fuego
    Team Four: Pop Fuego

    Team Four – Pop Fuego, a new line of popcorn with new flavors. Target market: middle class millennials

  • Team Five – Marley’s Seaweed Chips, a new veggie chip. Target market: health conscious adults.
  • Team Six – New flavors for Tostitos, expanding an existing product with new flavors. Target market: Asian and Hispanic markets in west coast, Texas and southern states.

Industry professionals judged the six presentations on:

  • Thesis statement or the strength of the idea presented.
  • Supporting documentation or evidence.
  • Creativity in solution.
  • Presentation skills.
  • Wow factor.

Several teams noted the increasing Hispanic population and one team noted the increasing Asian population for their target market. Students also researched trends of Millennials, Gen Xers, Baby Boomers and more. From there, they researched product flavors and spokespersons that might appeal to those ages and markets.

Some targeted consumers interested in healthy snacks, while other teams targeted cost conscious consumers.  The target audience would shape how each team promoted its product. Those focused on cost cutting would use coupons as a marketing tool, while products focused on the Hispanic market might launch the new product line before Cinco de Mayo (May 5) or during Hispanic Heritage Month (Sept. 15 – Oct. 15). 

With the research done, consumer audience identified, products designed, and presentations created, teams were ready to present their work to judges Cole Dodson from IRI, and Steve Meehan, a retired industry executive, and Bob Bachtel.  

The winning team of Dos Caras consisted of students Bobbi Thompson, Chase Punko, De’stani Clark, Mohamad Abutaleb and Ashley Grizzle.
The winning team of Dos Caras consisted of students Bobbi Thompson, Chase Punko, De’stani Clark, Mohamad Abutaleb and Ashley Grizzle.

And the Winner Is …
The Dos Caras, Spice It Up! team won the class competition due to its proposed unique spice packet that comes with each bag of unflavored tortilla chips. The consumer adds the amount of spice they like to plain chips and then shakes the clear, re-sealable bag to distribute the flavors. If the consumer wants more spice, they add more.

The Dos Caras (Two Faces) product targeted Gen X and Baby Boomer population and the growing Hispanic market in the mid-Atlantic states and key markets in the western United States. It would launch with three flavors:  hot sauce/jalapeno, chili/lime and mango/chili.

Dos Caras presentation included sales profit of $1.7 million for 450 Walmart stores at a sales price of $2.48 per bag.

The team tackled a 2% loss in the unflavored chip market with this interactive product. Its main competitors are the Juanita’s, Tostitos and Old Dutch brands. 

The salty snack industry is a $19 billion industry with 4% annual growth.

 

 

Nominate a Business Leader for the 2020 Arkansas Business Hall of Fame

FAYETTEVILLE, Ark. – The Arkansas Business Hall of Fame board is accepting nominations for the 2020 class of business leaders who have made a lasting contribution to business and their communities. The nomination deadline is July 31.

Arkansas Business Hall of Fame
Arkansas Business Hall of Fame

Specific criteria for selection and a list of past honorees can be found at walton.uark.edu/abhf. Nominations can be made by completing and submitting the form found on the Arkansas Business Hall of Fame website or sending a letter of nomination including information that illustrates to the selection committee why the nominee deserves recognition.

Nominations also may be emailed to abhf@walton.uark.edu or by mail to the Office of External Relations at the Sam M. Walton College of Business, Donald W. Reynolds Center for Enterprise Development, Office of External Relations, Room 217, University of Arkansas, Fayetteville, AR 72701-1201.

The 2020 class will be inducted at a gala dinner Feb. 7, 2020, in Little Rock.

In selecting inductees, the committee considers outstanding leadership in establishing, building or running a business; improving his or her community; and displaying the highest level of ethics.

Equal consideration is given to Arkansans – by birth or by choice – whose business achievements have been inside or outside of the state. Living inductees must be at least 60 years of age. Nominations are not limited to graduates of the Sam M. Walton College of Business or the University of Arkansas.

About the University of Arkansas: The University of Arkansas provides an internationally competitive education for undergraduate and graduate students in more than 200 academic programs. The university contributes new knowledge, economic development, basic and applied research, and creative activity while also providing service to academic and professional disciplines. The Carnegie Foundation classifies the University of Arkansas among fewer than 2.7 percent of universities in America that have the highest level of research activity. U.S. News & World Report ranks the University of Arkansas among its top American public research universities. Founded in 1871, the University of Arkansas comprises 10 colleges and schools and maintains a low student-to-faculty ratio that promotes personal attention and close mentoring.

Lofton Receives National Public Service Award

The American Association of Blacks in Higher Education presented Barbara Lofton, director of Office of Diversity & Inclusion at the Sam M. Walton College of Business, with the AABHE Exemplary Public Service Award on Monday, March 25, for her work to improve the lives of African Americans. Lofton received the award in Indianapolis at the AABHE’s annual national conference.

“I am so proud of Barbara and the work she does for Walton College and for higher education throughout the SEC,” said Matt Waller, dean for the Walton College. “She works tirelessly on behalf of the University of Arkansas to recruit and retain students here on campus through a variety of programs, scholarships and activities. She is a true gem.”

The public service award recognizes recipients for their work to develop and implement community, political or business programs to encourage black Americans in those sectors. In addition, the award reflects the honoree’s commitment to the AABHE and its mission.

Barbara A. Lofton, Ph.D., is the director of the Office of Diversity & Inclusion at the Sam M. Walton College of Business.
Barbara A. Lofton, Ph.D., is the director of the Office of Diversity & Inclusion at the Sam M. Walton College of Business.

Lofton served as past president of the AABHE from 2011 to 2013, served on its executive board from 2006 to 2106 and was a founding member of AABHE when it was formed in 2006.  As president, she increased the organization’s membership, built partnerships with outside organizations and added a service component to its annual conference. The service projects raised funds to provide books, technology or food for underserved communities. Lofton also raised $200,000 through sponsorships for the national conference.

In addition to her executive duties with AABHE, Lofton was co-author of the book Priorities of the Professoriate: Engaging Multiple Forms of Scholarship across Rural and Urban Institutions. She was co-editor for the National Journal of Urban Education & Practice, a journal for the AABHE in 2012.

At Walton College, Lofton oversees diversity programs and scholarships. As part of her position, she manages programs to recruit and retain minority students including summer camps and business competitions. Additionally, Lofton teaches classes in the Walton College and serves as a consultant to several Southeastern Conference business schools to establish and support their diversity programs.  

“I learned that leadership is not about you, but the people you serve,” Lofton said. “My reward comes when you have the opportunity to see the benefits of your work for those you serve and for yourself.”

Taking the RB Challenge

RB, a multinational consumer goods company, challenged students at the Sam M. Walton College of Business to think about the corporation’s product in totally new ways. While the challenge competition lasted only two days, the winning team continues to reap the benefits.

Last fall, Lindsey Wagaman, a junior at the University of Arkansas double-majoring in marketing and supply chain management, teamed up with fellow students — Sydney Brooks, a senior majoring in marketing, and Dylan Seelye, a senior majoring in finance — to accept the two-day RB business challenge: present a solution on how to increase market share of MegaRed Krill Oil, an omega-3 supplement.

On the first day, student teams reviewed sales and research on MegaRed, a Schiff Vitamin brand that is a subsidiary of RB, a multinational consumer goods company. RB executives coached teams and delivered feedback on presentation strategy and approach.

Wagaman, Brooks and Seelye gathered information, collaborated on ideas and developed a presentation.

“My team agreed that the majority of people who took krill oil pills were affluent middle-aged to elderly adults. We decided to position MegaRed products as a preventative measure for the whole family in order to expand the target market,” Wagaman said. “To do this, we proposed krill oil gummy vitamins for kids, biscuits and oil for dogs and subscription boxes. We highlighted different marketing aspects such as a heart mascot on the gummies and connections to popular nonprofit organizations like the American Heart Association.”

On the second day, student teams presented solutions to RB. While Wagaman, Brooks and Seelye’s team won the challenge, they received more than just bragging rights.

“Hands-on experience is one of the most valuable skills students can have. Having the opportunity to work on a real problem faced by a company helps students change their perspective and think about issues differently,” Wagaman said. “Many of the questions recruiters ask in interviews are about past experience in particular situations. Being able to draw on these experiences as answers to interview questions is a simple way to highlight hands-on experience and give students an upper hand when job hunting.”

Jordan Fry was the RB representative I gave my executive pitch to. As I was going through my involvement and experience he continually asked me why I do the things I do, and what I’m passionate about. I had never taken a step back to think about what I was really passionate about from a professional standpoint before. This question was asked throughout the two-day competition. Because of the push to connect the personal aspect to our professional careers, my group and I incorporated personal stories and experiences into our presentation.”

My group and I have remained in contact with RB representatives since the challenge,” Wagaman said. “We have been able to meet with them to further develop our solutions from the challenge and receive executive mentorship. I’m looking forward to maintaining my relationship with RB and continuing to work with them on our ideas.”

RB Challenge Benefits
“The most impactful part about RB’s Challenge to me was the amount of direct feedback each student received. On the first day of the challenge we each gave our executive pitches to an RB representative. Students received one-on-one feedback including tips for interviews and professional advice. Direct feedback is not something most employers or representatives give to students seeking internships or careers,” Wagaman said. “I would recommend all students apply for the spring RB Challenge because it’s a valuable opportunity that not many students get.”

Students have the opportunity to take the RB Challenge on Thursday, Feb. 7, by registering on Handshake no later than Thursday, Jan. 31. 

Find out more about the RB Challenge through the Career Development Services at theSam M. Walton College of Business by emailing Catherine Beasley, corporate programs manager, at cbeasley@walton.uark.edu.

About RB 
RB — the world’s leading consumer health and hygiene company — never tires of challenging the norm, and keeps giving people innovative solutions for healthier lives and happier homes. Visit RB.com for more information on RB’s career opportunities and graduate programs.​

Walton College Offers Online Degree in Supply Chain Management

The Sam M. Walton College of Business at the University of Arkansas now offers an online bachelor’s degree in supply chain management. Through a partnership with the university’s Global Campus, Walton College now supports three online bachelor’s degree programs: supply chain management, general business and accounting.

“I am proud to add a supply chain management degree to our lineup of online degree offerings,” said Matthew Waller, dean of the Walton College. “It opens up a world of possibilities for nontraditional students, no matter where they live or work.”

The online program in supply chain management will prepare students for leadership roles in a fast growing, complex and demanding field. Supply chain talent must be able to excel with the emergence of analytical capabilities as the market expands globally. Therefore, companies are continuously seeking new talent to keep pace with the rapidly changing interface of the supply chain.

“Businesses are currently experiencing a shortage in supply chain talent, so adding the online supply chain degree program reflects our ongoing efforts to advance the college’s vision for being a catalyst for transforming the lives of our students, while contributing great talent to the industry,” said Brian Fugate, chair of the Department of Supply Chain Management.

Students can begin the supply chain management bachelor’s program and complete all four years of coursework online. Students with past college credit can also complete the rest of their bachelor’s degrees online. To graduate, scholars must complete at least 120 credit hours, including the university’s core requirements and select Supply Chain Management courses.

Walton College’s Department of Supply Chain Management is ranked 15th in the nation by the 2018 U.S. News & World Report “America’s Best Colleges” and by leading research and advisory company Gartner in its biennial North American Supply Chain University Program Survey.

“Online degree programs provide the flexibility needed by some students to overcome barriers of time, distance and life demands,” said Don Judges, vice provost for Distance Education. “The new online supply chain degree is the perfect complement to the U of A’s growing list of online bachelor’s and graduate degree programs.”

The new program is one of about 40 online programs offered completely or primarily online by U of A academic colleges and schools.

Online bachelor’s, master’s and doctoral degree options are showcased on the University of Arkansas ONLINE website, as well as online certificate, licensure and endorsement programs. Online programs are administered by the Global Campus, which is a U of A support unit.

About the Department of Supply Chain Management: In addition to faculty expertise, our students benefit from the Walton College Supply Chain Management Research Center, which connects students to industry executives, internships and job opportunities. Recognizing the quality of the supply chain program faculty and graduates, U.S. News & World Report has rated the Walton College supply chain program among the best in the United States.

About the Global Campus: The Global Campus supports U of A colleges and schools in the development and delivery of online programs and courses. It provides instructional design services, technology services and assistance with marketing, recruiting and strategic academic development.

Urban League Honors Dean Matthew Waller

Matthew A. Waller, dean of the Sam M. Walton College of Business at the University of Arkansas, will receive the Whitney M. Young Award for his work to improve the lives of underserved Arkansans at a luncheon hosted by the Urban League of the State of Arkansas on Dec. 5 at the Wyndham Riverfront Hotel in North Little Rock.

“It is quite an honor for me to be a recognized by the Urban League,” said Waller. “An integral part of the Walton College mission is to serve all Arkansans, something I take seriously. To aid us in our mission, Walton College leans on our Office of Diversity and Inclusion, the oldest diversity office of any SEC business college. We also provide scholarships and academic support resources to assist and retain students. This support is important to our school, industry and state.”

The luncheon, chaired by Lottie Shackelford, former mayor of Little Rock, recognizes the contributions of individuals who help provide equal opportunities for all Arkansans.

Waller was chosen for the honor because of his commitment to diversity and inclusion at Walton College and within the state.  Annie Abrams, a longtime civil rights activist, will also be recognized at the event.

For additional information or to purchase tickets for the event, contact the Urban League at info@urbanleagueark.org

Moore Selected as Walton College Employee of the Quarter

Amy Moore, administrative specialist III for outreach, has been named employee of the first quarter by the Sam M. Walton College of Business.

Anyone in the college may nominate colleagues for the award, which is given to employees who show superior customer service that enhances the image of the college above and beyond the scope of that employee’s job description.

Along with Moore, Alice Frizzell, assistant director of information systems graduate programs; Monica Gammill, assistant director in the accounting center; Rachel Hobby, assistant MBA director at the Graduate School of Business; and Amanda Waters, administrative specialist II in the Department of Management, were also nominated for their contributions to Walton College.

The winner receives a certificate of appreciation and a cash prize. Winners are chosen by Walton College Dean Matt Waller, the associate deans, the assistant deans and the Walton College Staff Council.

2019 Arkansas Business Hall of Fame Inductees Announced

Four leaders who have made significant contributions to their communities and to the canning, protein, finance and petroleum industries will be honored Friday, Feb. 8, 2019, in Little Rock at the Arkansas Business Hall of Fame induction ceremony.

The Sam M. Walton College of Business at the University of Arkansas and the Arkansas Business Hall of Fame Board announced that the following business leaders will be added to the list of 82 distinguished members of the Hall of Fame:

  • Claiborne P. Deming, retired president and chief executive officer and current chairman of the board, Murphy Oil Corporation
  • The late Joe M. Steele, founder, Steele Canning Company and the Springdale Canning Company
  • Warren A. Stephens, chairman, president and chief executive officer, Stephens Inc.
  • The late John W. Tyson, founder and former chief executive officer, Tyson Foods
The 2019 Arkansas Business Hall of Fame will honor Claiborne P. Deming, the late Joe M. Steele, Warren A. Stephens and the late John W. Tyson on Feb. 8, 2019.
The 2019 Arkansas Business Hall of Fame will honor Claiborne P. Deming, the late Joe M. Steele, Warren A. Stephens and the late John W. Tyson on Feb. 8, 2019.

“These leaders have shaped Arkansas with their sense of community and entrepreneurial spirit,” said Matt Waller, Walton College dean. “Their contributions reach beyond our state’s borders, while creating lucrative opportunities for Arkansans.”

The Arkansas Business Hall of Fame induction ceremony will be held at the Statehouse Convention Center in Little Rock. The Arkansas Business Hall of Fame is permanently housed in the atrium of the Donald W. Reynolds Center for Enterprise Development at the Walton College on the University of Arkansas campus in Fayetteville.

Ann Bordelon, Walton College alumna and chief financial officer of Mitchell Communications Group, chaired the selection committee of nine business and community leaders who reviewed nominations from throughout the state and chose the inductees. Criteria for selection included: the significance of the impact made as a business leader, the concern demonstrated for improving the community and the display of ethics in all business dealings. In addition, living inductees must be over the age of 60.

A list of previous inductees into the Arkansas Business Hall of Fame and brief videos highlighting their lives and careers are available at walton.uark.edu/abhf.

Tickets to the Arkansas Business Hall of Fame induction ceremony, a black-tie optional event, are $150 per person. For more information about tickets and event sponsorships, please mail the Walton College Office of External Relations at Donald W. Reynolds Center for Enterprise Development, Room 217, University of Arkansas, Fayetteville, AR 72701-1201; call 479-575-6146; email abhf@walton.uark.edu; or visit walton.uark.edu/abhf.

About the University of Arkansas:The University of Arkansas provides an internationally competitive education for undergraduate and graduate students in more than 200 academic programs. The university contributes new knowledge, economic development, basic and applied research, and creative activity while also providing service to academic and professional disciplines. The Carnegie Foundation classifies the University of Arkansas among only 2 percent of universities in America that have the highest level of research activity.  U.S. News & World Report ranks the University of Arkansas among its top American public research universities. Founded in 1871, the University of Arkansas comprises 10 colleges and schools and maintains a low student-to-faculty ratio that promotes personal attention and close mentoring.

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Thomas Roy McKinnon Leader. Teacher. Mentor. Friend.

In Memoriam:  Thomas Roy McKinnon
April 4, 1935 – August 10, 2018

Soft spoken. Gentle. Athletic. Trusted. Leader. Teacher. Mentor. Friend.

Just a few of the words friends and colleagues used to describe Thomas “Tom” Roy McKinnon, emeritus university professor of economics, who died August 10.

Former colleagues at the Walton College describe McKinnon – known to many as TMac – in glowing terms as they reminisced about their friendship with him and his impact on the college.

“He was just Tom,” said Bill Curington, emeritus university professor of economics and former chair of the Department of Economics. “He always cooperated. If there was a controversy in the department, he looked for solutions. Everybody valued his input.”

“He was the Pied Piper of economics,” said David Gay, retired university professor of economics who worked with McKinnon. “He had a way of getting people to feel comfortable and relax and have a better understanding of economics, to expand their boundaries as teachers or as students.”

Tom McKinnonApril 4, 1935 – August 10, 2018
Tom McKinnon
April 4, 1935 – August 10, 2018

McKinnon earned a bachelor’s degree in history and political science from Southern State College (now known as Southern Arkansas University) in 1956. He met his wife Frances there. After a stint in the U.S. Army, McKinnon began his professional career teaching history and social studies in 1959 to high school students in El Dorado. He completed his master’s degree in secondary education from the University of Arkansas in 1960. Within a few years, he became an assistant principal at the high school in El Dorado.

In 1968, McKinnon completed his master’s degree in economics at the University of Illinois. He then moved his family to Oxford, Miss., to earn his Ph.D. in economics from the University of Mississippi in 1972. After earning his doctorate, McKinnon moved back to Fayetteville and began work as an assistant professor of economics at the University of Arkansas. In the process, he made lifelong friends at the School of Business Administration, now known as the Walton College.

A Lasting Legacy
In the late 1960s and early ‘70s, McKinnon worked with Bessie B. Moore, an influential educator and the first executive director of the Arkansas Council on Economic Education, the predecessor to Economics Arkansas. Moore asked McKinnon to assist with economic workshops for teachers and encouraged him to acquire his doctorate.

With his background in secondary education, both as a teacher and an administrator, and his new position as an assistant professor in economics, Moore felt McKinnon would be a strong director for a new economic education center at the university. With that position in mind, Moore recruited McKinnon, who help to found the Center for Economic Education in 1978.  He served as the director of the center from 1979 through 2004.

Since 1979, the Bessie B. Moore Center for Economic Education has been training Arkansas teachers to teach primary and secondary students economics through innovative, hands-on workshops, creative curriculums and interactive projects. Countless Arkansans have learned basic economics through the center’s programs.

Now “every kid has to have economics in high school,” Curington said.

“He created a large contingency of informed decision makers,” said Rita Littrell, current director of the Bessie B. Moore Center for Economic Education. “Every student was important.”

In addition to his duties as an economics professor and center director, McKinnon served as the interim dean of the college from 1992 to 1993, prior to Doyle Z. Williams being hired. McKinnon also served as co-director of the Center for Teaching Effectiveness, chair of the re-accreditation team and participated and led numerous college and departmental committees.

McKinnon’s influence reached beyond the college to the university. He served as chair of the Campus Council, co-director of the Center for Teaching and Faculty Support, president of the Teaching Academy and helped to establish the Faculty Senate for the university.

On a national level, McKinnon had an impact on economics through various journals and associations. He served on editorial boards for the Journal of Economics and Finance, Journal of Business Leadership andJournal of the International Associations of Children’s Social and Economic Education. He also served as a reviewer for the Journal of Economic Education, Southwest Economic Review and theForum of the Association of Arid Lands Studies.

People and Places

Tom McKinnon traveling in England
Tom McKinnon traveling in England

McKinnon’s  life outside the university was just as full with travel, athletics, family, friends and fun. He enjoyed traveling to countries to learn new cultures and meet new people.

McKinnon, often accompanied by his wife Frances, traveled with study abroad and exchange programs to Lithuania, Croatia, Italy, Kazakhstan, Turkey and more. Twice he taught a semester at sea, traveling around the globe.

For several years in the early 1990s, he would join fellow Walton professors for a rim-to-rim hiking excursion in the Grand Canyon the day after commencement.

“He was the strongest hiker among us,” Curington said.

Former professors and friends, (l-r) Jim Millar, Tom McKinnon, Don White, Bill Curington and Joe Ziegler hike the Grand Canyon after attending spring commencement in 1994. The group made the trek for several years in the early 1990s.
Former professors and friends, (l-r) Jim Millar, Tom McKinnon, Don White, Bill Curington and Joe Ziegler hike the Grand Canyon after attending spring commencement in 1994. The group made the trek for several years in the early 1990s.

Outside the U.S., McKinnon – at age 76 – hiked Machu Pichu, a 27-mile hike in Peru with a maximum height of 13,776 feet. At age 78, he also hiked sections of the Camino De Santiago pilgrimage, a 500-mile trek in Spain.

In addition to hiking, McKinnon ran three marathons, played baseball and basketball and led Walton College Dead Day Float trips with colleagues on the Buffalo River.

In 1988, McKinnon was chosen to appear on the game show “The Price Is Right,” alongside celebrity Bob Barker, and won a 2-door Subaru coupe. His experience was highlighted in the local paper.

In Tom’s later years, he wrote a book, Footprints in the Sand, for his children and grandchildren about his life as a child. He took art classes so that he could illustrate the book.

“Tom embraced everything,” Littrell said. “Whatever the experience, Tom was going to be part of it. He lived life to the fullest.”

Paying It Forward
Littrell met McKinnon through workshops he held for Arkansas teachers. Working in nearby Springdale, Littrell often assisted him with workshops and seminars, training teachers how to integrate economics into their curriculums.

“I’d been a school administrator four years – I was ready for a change,” Littrell said.

During Doyle Williams’ tenure as dean, McKinnon created a part-time center position for Littrell. He encouraged her to attain her doctorate, just as Bessie Moore had encouraged him to do the same. In 1997, Littrell became the assistant director for the economic education center.

In June 2004, McKinnon retired and Littrell was named his successor as center director in August.

“If you measured your pedigree by your mentors, I would have the highest pedigree,” Littrell said.

McKinnon is survived by his wife of 60 years, Frances, daughters Laura Harrison and Lisa Wilson, son Alex McKinnon and their spouses and children.

“People like Tom are difficult to find,” Gay said. “Find someone like Tom McKinnon.  Find them. Get to know them.  Treasure them.”

U of A Offers Online Accounting Degree

The Sam M. Walton College of Business now offers an online Bachelor of Science in Business Administration in accounting, in addition to its online general business program. To earn the degree, students must complete 120 credit hours including 24 hours of major course work in accounting.

“Walton College is committed to providing the best academic environment for Arkansans, no matter where they live or work,” said Matthew Waller, dean of the Walton College. “With our online programs, we provide opportunities for students to pursue a degree whether they are new to college, completing a degree they may have started years ago, or seeking an additional degree to enhance their skillset.”

The online program is open to any student who is eligible for admission to the University of Arkansas. It provides a more flexible schedule for those seeking a non-traditional path to higher education.

“Online degree programs provide the flexibility needed by some students to overcome barriers of time, distance and life demands,” said Don Judges, vice provost for Distance Education. “The new online accounting degree is the perfect complement to the U of A’s growing list of online bachelor’s and graduate degree programs.”

Coursework includes pre-business core, business core and upper-division business classes and will be taught by the same Walton College faculty who teach the traditional semesters as offered by the University of Arkansas.

“Adding the online accounting degree program reflects our ongoing efforts to advance the college’s vision for being a catalyst for transforming lives,” said Gary Peters, chair of the Department of Accounting.

Walton College is one of the Top 30 Public Business Schools in the nation, according to U.S. News & World Report.  Through the online degree program, Walton College students may enter or advance in the workplace with strong knowledge of accounting principles and skills, taught by an AACSB-accredited institution. To learn more about this and other online U of A programs, visit online.uark.edu.